Economic Development

Leaders Can Take Charge of Change

David Dell, research director for capabilities management and HR at The Conference Board, has observed, “Both HR and IT have many new issues to address and many decisions to make and implement. But the speed of change in both areas makes the challenge more difficult as it increases the promise.”

Why do people resist change? Leslie Smith, a clinical psychologist and former Web designer in McLean, Virginia, outlines these reasons:

  • Fear of making mistakes or looking foolish.
  • A lack of understanding or confidence about the new system and its benefits.
  • Anxiety about doing more. Employees often feel overworked already, and resist learning something new when it’s layered on top of their existing duties.
  • Change fatigue. Once people learn something new, they’d like to stick with that new knowledge and take a rest.

Jeanie Daniel Duck, author of The Change Monster: The Human Forces That Fuel or Foil Corporate Transformation & Change, writes, “The knee-jerk answer (to failed change efforts) is the people ‘resist change,’ as if ‘resistance to change’ were some kind of sorry genetic code that, if it could be reengineered, would magically produce people instantly eager to do things differently whenever anyone asked. The ‘resistance to change’ answer… is appealing because it takes the blame off the leaders and puts it on those ‘no-good followers.’”

Leaders must take charge of change. There are many things that you can do to ensure a more successful initiative, including:
Communicate. Explain what benefits you expect from the new system and how people’s roles might change. Also make sure that change is championed from the top of the organization and communicate that support.

Collaborate
. Involve prospective users in change decisions and choices. Duck says it’s not the change that’s the problem, but the way it comes down. “People are changing all the time, but those are changes of their own choosing,” Duck says. “People resist being told they have to change.”

Demonstrate. As Duck observes, people are powerfully motivated by self-interest. Technological change is likely to be more successful if people are shown what’s in it for them. “When they’re motivated, it’s amazing what people can do,” she says.

Evaluate. Look at the whole corporate culture, not just IT, to determine how many other changes people are being asked to deal with at the same time, such as a merger or reorganization. Perhaps it’s time to give them a breather.

Commiserate
. Let people know it’s okay to complain, Duck advises. It provides a useful outlet. Although IT may feel like the corporate whipping boy, “that’s the nature of the beast. IT departments have a checkered past,” she says. “They must accept that and be more careful.” Further, allowing complaint and disagreement might enable you to measure resistance before you spend millions of dollars on that new initiative.

Don’t denigrate. Mary Lynn Pulley, Ph.D., is a faculty member at the Center for Creative Leadership in Greensboro, North Carolina. She maintains that the learning curve is upside down: “It’s more of a valley than a hill,” she says. “Whenever you learn anything, your performance actually declines before it improves.”

She refers to that performance dip as the Valley of Chaos, and urges learners to remember that chaos and creation go hand in hand. “Things have to fall apart or disintegrate in some way so that they can come back together in a new way.” Managers must make it clear that mistakes are okay and avoid any kind of punishment for error in a learning environment.

Eradicate. “You must allow for the notion of un-learning as people abandon old ways,” Pulley says. Know that people have to rid their minds and routines of that which no longer works, but be aware that getting rid of the old and familiar can engender fear and confusion.

Tips for Enduring Success and Motivation

1. Success is not achieved accidentally. It is a systematic, deliberate process of deciding what you want to do with your life, what you will do when you get there, and what the steps are to get you where you want to be.

One of the most important aspects of success is the ability to visualize your path and stay focused on your goal until you reach it.

2. The sooner you envision your dreams and develop a plan to turn them into reality, the faster you will accomplish your goals. Mental pictures are a mechanism to lead you down the path of true independence and motivation.

Procrastination is a self-defeating behavior that develops in part due to low self-esteem and fear of failure. Your imagination is like a preview of your future.

If you don’t use your imagination your life will remain mundane and unfulfilling.

3. Overcoming procrastination is the first step in helping you create the lifestyle you desire. You must change the habits and behaviors that led you to procrastinate in the first place.

Change is a slow process so be sure to reward yourself along the way for small achievements.

Instead of focusing on the difficulty of a large task, break it into smaller jobs and create a timeline for finishing them.

4. Several small jobs done over time are much more manageable that one large task with no end in sight.

You’ll be astonished at how much you can get done if you concentrate on one thing at a time instead of cluttering your mind with multiple tasks.

Try tackling the more undesirable tasks early in the day so that by afternoon you can pursue more pleasant activities.

5. Relieve yourself of the pressure created by clutter in your office or home. Develop a filing system, rid yourself of unnecessary papers, and give yourself an organized place to work.

When you exercise self-discipline in your surroundings as well as your behaviors, you will make major strides in accomplishing your goals in a shorter period of time.

No matter what is happening around you, keep your mind focused on the reward you’ll receive by reaching your goals.

6. If people or outside forces distract you, use the power of the human mind to block out what impedes your progress and concentrate solely on the task at hand.

You will make remarkable progress by refusing to let others alter the path you have chosen.

Overcoming procrastination and staying motivated is the way to lifetime success and happiness. You’ll achieve your goals rapidly when you stay focused on your destination and the rewards that will follow.

7. Review your habits and way of thinking to determine what you are visualizing most of the time. If your visions do not lead you in the direction of accomplishing your goals, then you must change them.

Discipline yourself to concentrate on your goals the majority of the time, and if you stray from the path, get promptly back on.

Imagine what the rewards will be when you finally reach your destination and keep that thought foremost in your mind.

Procrastination is of no use to you in your quest to fulfill your dreams. Lose those old habits and replace them with habits that lead to self-motivation and control over your life.

The Latest Management Trend

You know the names of the most recent batch. We have all been impacted, in one way or another, by downsizing, re-engineering, restructuring, delayering and so on.

Re-engineering is a solid business management tool, but applied incorrectly it can cause more harm than good. Downsizing, when done improperly, is appropriately called dumbsizing.

The latest management buzzword isn’t really a trend. It is more a reaction to the last few trends. The new buzzword is brightsizing. While it provides more opportunity for comic relief, courtesy of Dilbert, it is no laughing matter. Brightsizing is downright dangerous and you need to protect your organization from it.

Brightsizing is defined, by Paul McFedries’ Word Spy, as “corporate downsizing in which the brightest workers are let go. This happens when a company lays off those workers with the least seniority, but its those young workers who are often the best trained and educated.”

Sometimes brightsizing is blamed on union contracts, which enforce seniority-based hiring/firing practices. It is, unfortunately, just as common in non-union companies.

Many companies have policy statements in their employee handbooks that state that in layoff decisions “among equally qualified candidates preference will be given to the employee with the greatest seniority.”

When faced with decisions that will result in a reduction in staff, make sure you first evaluate the value of the employee to the organization and THEN look at other mitigating factors, such as length of time with the company.

One company I worked with kept an individual with them because he was one of their first employees. They kept finding jobs he could do as the company grew rapidly and outgrew his capabilities. Eventually, the made him responsible for picking up dignitaries at the airport and bringing them to the office.

While I believe in company loyalty and retraining employees, you have to draw the line somewhere based on performance and value to the company. The driver had gotten old, was nearly blind, and could not even converse socially with the dignitaries he picked up. He did not make a good first impression for the company.

This individual, incidentally, became an even greater liability to the company because he never adjusted to the changing social rules on interpersonal conduct. His remarks and actions were usually dismissed because “he’s just a harmless old man”, but the potential for a harassment lawsuit was significant.

Remember, your first obligation is to the health of your company, not to any individual. While it is important that you respect your employees as a group, and always treat them fairly, you can not sacrifice the company for any individual. If the company suffers as a result of poor personnel decisions on your part, it may result in further downsizing and more employees would have to be released.

Don’t brightsize your company by keeping people with the greatest seniority. Don’t cripple it, either, by applying any other arbitrary measurement. Don’t just keep the tall people, for instance, or the blondes. Don’t keep people just because they are friendly or dependable. Make all your staffing decisions based on what is best for the company.

Make Money from Our Passions

And I’ll have to admit, it is a walk in the park compared to what you have to put up with in the working world punching a clock being a subordinate to someone who does not have your interests in mind, but there are still rules you have to follow and pitfalls you must avoid to actually make Internet marketing work for you.

Most people will not make a dime online and yet there are others who will make more in one month than most people make in a whole year. Why is that?

My answer begins with the age-old chicken or egg question, “what comes first the chicken or the egg”? Personally I vote for, well never mind, each argument you or I make comes back to the same old conclusion – I have no clue and I don’t think many of us do either.

But one thing I do have a clue about and know for sure is that to make money online you must first have Passion for the company products and/or service of any Internet business from which you expect to make money.

Passion in this sense simply means that you’ve researched and like the company and products or services. It is then that you translate that like (or Passion) into the education, excitement and work that usually a company Passion.

I will have to say that many online entrepreneurs are so good at what they do that they ignore passion because they can sell anything. But I’m concerned about those of you who are not so knowledgeable at working an online business successfully.

Now, I’m not trying to make anyone believe that Passion is the only thing necessary. Because to be successful you must also have a good website, good marketing, widespread advertising, company support, effective keywords, and etc. Those things are often learned from the company you join – but sidestep Passion and you reduce your chances for success dramatically.

It therefore follows that, if you have no Passion for the company and the products and services provided by that company, again, you won’t attempt to do the work you are being taught.

Internet marketing work is typically not all that difficult or time consuming but it does take motivation caused by Passion to get you off and running with a sustained effort so that you won’t stumble.

You have a great resource in the Internet search engines to search about the Internet Marketing industry for business opportunities, USE IT!

Your research should uncover a company that you like and have confidence in. It should be solid, founded on great principles, and easy to understand with great products and services that are sell-able for which you can have Passion. If you don’t find it move on,
you can find the right opportunity containing the attributes identified above.

Comments like, well, that one sounds good and the compensation plan is excellent so I guess I’ll start that business – does not sound like a decision based on anything near Passion. And remember when you hear that an Internet “guru” does that, don’t be tempted, because as I said earlier they are experienced and can sell just about anything, without being Passionate about the company products and services.

Note: By the way it’s your goal to get to the point where you can sell about anything online. That end skill and goal is a worthy one indeed.

Remember, there are other steps you must make before you step into Internet Marketing but if you don’t first find the right company products and services to be passionate about, all of those other steps may just cause you a lot of frustration instead of bringing you great success.

Not being Passionate about a company and products and services that has market proof that it will sell is a pitfall you simply must avoid.

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